In this video, you’ll learn how to use the Data layer trigger to fire tags based on events sent to your website’s data layer. We’ll explain what the data layer is, how it collects event information, and how both built-in and custom data layer events can be used to trigger tags. You’ll see how to create a Data layer trigger and test it in debug mode. By the end, you’ll understand how to use Data layer triggers to track dynamic actions and extend your website’s tracking with accurate, flexible event data.